Carmela Peñalba Aguirrezabalaga will defend her PhD thesis entitled: “Marketing-Specific Intellectual Capital: Conceptualisation, Measurement and Performance”

Carmela Peñalba Aguirrezabalaga will defend her PhD thesis entitled:
11/05/2021
11:00 – 14:00
Assembly Hall (Capacity 74). Camino de Mundaiz, 50. 20012 San Sebastian
 
Carmela Peñalba Aguirrezabalaga, from the doctoral programme in Business and Territorial Competitiveness, Innovation and Sustainability, will defend her PhD thesis entitled: “Marketing-Specific Intellectual Capital:  Conceptualisation, Measurement and Performance”, supervised by Josune Sáenz Martínez and Paavo Ritala. With this thesis, the doctoral candidate will be eligible for an International Doctorate mention.

 

 
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